Beyond the Look

Let’s Talk About Systemic Racism

We have to do our part as South Asians in solidarity with our Black brothers and sisters. We have to have unfiltered, real, heart-to-heart conversations with our parents, aunties and uncles. We have to reframe the South Asian perspective. Here’s how we can take action.

Recommended Anti-Racism Resources

We've compiled a list of anti-racism resources to read, watch and listen to so that we can educate ourselves during these times. We hope everyone does their part by discussing with friends and family members, speaking up in the face of injustice, and donating if you’re financially able to do so.

Community Interview: Vandana Iyer, Fashion and Beauty influencer

In this interview, we’re getting to know Vandana Iyer, fashion and beauty influencer.

Community Interview: Karishma Mehta, Bridal Make Up Artist

As part of our Community Series, we’re interviewing Karishma Mehta, a professional bridal MUA and a bride-to-be herself! She shares tips for brides as they prepare for their big day.

First Time Indian Shopping Experience

The Indian fashion shopping experience from a first time non-Indian perspective.

How to Become An Environmentally Conscious Consumer

Sustainability initiatives are crucial to the future. Here are four ways you can make more mindful shopping choices.

The types of Indian dresses

The different types of Indian dresses to wear at formal events and when they are appropriate. 

The 5 Do’s & Don’ts at Indian Weddings

From following the recommended attire to partying responsibly, we’re here to help you be the very best Indian wedding attendee you can be. Here are a few do’s and don’ts for Indian wedding celebrations.

Practicing Self-care in the Time of Covid

I have been struggling with all the dramatic transitions due to the COVID crisis. I keep thinking - Will COVID strike me or my loved ones? When will this crisis be over? How will this impact the economy and my business? What should I be doing during these times? How can I stay productive?

Should we follow all our Indian Wedding traditions?

Should we follow cultural traditions because they existed for so many years? Or do we make a conscious decision to mold and modernize these traditions for our generations to come?

Redesigning the Retail Experience for Indian Fashion

The issues within the Indian retail industry in the US today and how LUKH stands apart by providing a seamless customer experience.

Indian Wedding Guide: The Sangeet and Mehndi

What to expect at an Indian Sangeet or Mehndi event.